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Volkswagen Touareg Is Coming To India This December
Volkswagen launched its mid-size luxury sport utility vehicle Touareg in 2002. Touareg was the third SUV from the automaker Volkswagen and shares its platform with the Porsche's Cayenne. Now, Volkswagen India is all set to launch Touareg in India this december in a price range of 45-55 lakhs. The Touareg is Volkswagon's radical new sports utility vehicle which represents an attempt to attract a more upscale group of buyers to the Volkswagen brand – buyers who might otherwise be tempted by Mercedes Benz. Accordingly, the company calls the Touareg “one of the most important new vehicle launches in VW history.”
Promotions & Advertisements
Volkswagen India has also started a advertisement which is presently being aired on all leading TV channels in India. In the ad a kid enters Volkswagen showroom and asks: Can we book a car in advance....?? And books a New Beetle for his 18th birthday, a Jetta for his 21st birthday and a Passat when he will become CEO of his dad's company. The ad ends with sneak peek of Touareg SUV with big VW logo & slogan "Das Auto" which means “The Car” in german launguage. In my opinion this is one of the best ads in which they have shown all the models avaialble in India. Great move by Voklkwagen guys to improve the brand image of the company. Waiting for the launch of New Beetle & Touareg in Indian Market.
More About Volkswagen Touareg
Volkwagen Touareg has the New Phaeton’s athletic stance, which is accentuated by big front fender flares and muscular haunches. Combined with exceptionally short front and rear overhang, it looks like it will go anywhere. While new design trails weren't blazed, from most angles, the Touareg offers generic SUV looks with familiar VW markings. However, it’s loaded with engineering features almost unimaginable in a passenger car even a few years ago, including a completely new self-supporting body. The frame is distinct, the supporting framework and the body structure form an inseparable unit. This provides superior static rigidity, which lends not only high speed stability but also severely limits the amount of twisting or flex experienced in extreme off-road situations. Volkswagen Touareg is one of the most popular high end sports utility vehicles that carry 5-star ratings from IIHS (Insurance Institute for Highway Safety) in terms of safety features.
Main Features Of Volkswagen Touareg
- Powerful 3.0 litre TDi diesel engine
- Impeccable interior & comfort features
- Innovative side headlights that light up when the car is in a turn
- Adjustable ride suspension
- Auto sensing rain wipers
- The electronic parking assist system
- Driver and passenger both have powered seats
- 17" alloy wheels with all-season tires
- Silver roof rails
- Premium VI AM/FM stereo with CD player and SIRIUS® Satellite Radio
- 4XMOTION® permanent all-wheel drive system
- Six airbags, driver and passenger front, side, and Side
- Multi-function trip computer with compass and exterior temperature display
- Dual-zone Climatronic® climate control
- Remote power open, power close rear hatch
The interiors of Touareg are as nice as any Audi, Lexus or Mercedes. It looks flawless and the controls are well-positioned and intuitive. Each of the four occupants are pampered with their own climate control and heated seats. The keyless entry system is the best ones available. Just leave the key in your pocket when entering the car and the proximity sensor will recognize it and unlock the car. Start and stop the car with a button in the traditional place where the ignition key is usually placed. To lock the car when you leave, simply press a rubber button on the door handle.
More details, photos, available variants and price of Volkwagen Touareg after the official launch. Watch this space......
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